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Magnetic Keys
Fitness · India · 2023

Studio site and membership UX for a boutique gym

Boutique-feel digital experience with a clear membership path.

Space Seven Fitness — Studio site and membership UX for a boutique gym
Fitness
Sector
Membership
UX focus
Boutique
Tier
India
Market
Client

Space Seven Fitness

Disciplines
  • Membership UX
  • Fitness Branding
  • Website Presentation

Worked on the gym's digital experience with a focus on membership and presentation clarity — supporting membership interest and a stronger brand impression.

The challenge

The site had to feel modern and energetic while keeping the user journey toward membership clear and uncluttered.

The approach

  1. 01Directed studio presentation around a boutique-feel brand voice.
  2. 02Designed a membership flow that made next steps obvious.
  3. 03Tightened website presentation around the highest-value pages.

The outcome

Improved digital communication of the offering and a stronger brand impression aligned to the boutique positioning.

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