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Magnetic Keys
Healthcare · MENA · 2022

Multi-location clinic site and contact flows

Clearer routing across branches, faster path to the right service.

Zaytoun Clinics — Multi-location clinic site and contact flows
Healthcare
Sector
Multi-loc.
Structure
Contact UX
Focus
MENA
Region
Client

Zaytoun Clinics

Disciplines
  • Healthcare UX
  • Multi-location Structure
  • Contact Flow Design

Worked on service presentation and contact flow structure across clinic locations for Zaytoun Clinics — improving clarity for users finding the right branch and service.

The challenge

Multi-location healthcare experiences can become confusing when branch and service information is not well structured, slowing patient action.

The approach

  1. 01Re-organized clinic structure around location and service together.
  2. 02Designed location-based information flow so the right branch was easy to find.
  3. 03Streamlined the contact journey across branches.

The outcome

Improved clarity for users looking for the right branch and service information, with a smoother contact journey.

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