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Magnetic Keys
Fashion · India · 2022

Brand refresh and e-commerce presentation for a fashion label

Elevated digital presence aligned with the label's identity.

Flagfin — Brand refresh and e-commerce presentation for a fashion label
Fashion
Sector
E-commerce
Channel
Refresh
Engagement
India
Market
Client

Flagfin

Disciplines
  • Brand Refresh
  • Fashion E-commerce
  • Visual Direction

Worked on brand refresh direction and digital commerce presentation for Flagfin — aligning the label's online presence with a more elevated fashion identity.

The challenge

The digital experience needed to feel more aligned, elevated, and brand-consistent across storefront and product pages.

The approach

  1. 01Refreshed the brand's visual direction for a more elevated digital presence.
  2. 02Designed storefront and product experience improvements.
  3. 03Tightened presentation consistency across customer touchpoints.

The outcome

A stronger and more cohesive online brand impression with improved product and storefront presentation.

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